Crisis Communication Plans
21 August 2010
What is a good crisis communication plan? What is a bad one?
There is no such thing as a bad communication plan nor is there such a thing as a good one. There are just ineffective plans. These are communication plans that no matter how well-planned and no matter how much care communicators employ to fool-proof the plan it never seems to work according to plan upon test implementation. Most ineffective communication plans are those that have never been put into action in a real crisis. Therefore, as a communicator, you might want to adopt a communication plan that has seen a true-blue crisis from other agencies and simply customize it to fit your workplace.